New CEO for TIA

May 2014

The Tourism Industry Association of New Zealand has announced the appointment of a new Chief Executive, Chris Roberts.

Chris’s previous role was as General Manager of Corporate Affairs at Tourism New Zealand however he started his working life as a radio journalist.

From senior editor roles at Radio New Zealand he moved to Parliament, which included working for the Minister of Tourism. Chris was involved in the development of the New Zealand Tourism Strategy 2010, the first attempt to have a collaborative industry strategy.

His time in the Beehive was followed by a decade of senior corporate affairs roles in the energy sector before returning to tourism.

“Tourism is a remarkable industry full of talented and passionate people. I am looking forward to playing a leadership role in growing the significant contribution it makes to New Zealand’s economy”, he says.

TIA Chairman Grant Lilly says he is delighted to have secured a high quality Chief Executive for the organisation.