New CEO for Otago Southland Employers Association

June 2016

Virginia Nicholls has been appointed new CEO of Otago Southland Employers Association.

Virginia has experience in small, medium and large businesses across the manufacturing, education,
tourism and the not-for- profit sectors.

For nine years she was Director of Marketing and Communications at the University of Otago and
previously a consultant for Chess Strategic Marketing, Marketing Manager for Cottonsoft and General
Manager for the Mosgiel-based salad and vegetable manufacturer Bush Road.

Virginia’s strong ties to regional business also include board memberships for several private companies
and not for profit organisations. She has recently been on the Brand Dunedin working group and was a
Business Mentor through a programme run by the Employers Association for many years.