Bruce Cotterill - “The 7 Principles of Profit”

Motivation, Business, Communication, Change Management, Customer Service, Inspiration,
       Leadership, Management, Marketing, Organisational Change, Sales, Strategy

Bruce Cotterill is a career CEO and Company Director who has excelled in a number of dynamic sectors and in a range of extremely demanding change oriented roles.

He is a “transformation leader” with extensive experience across a range of industries - notably media, property and retail - and a variety of ownership models, including public company and private equity.

As a CEO he has led turnarounds at real estate group Colliers, Kerry Packer’s ACP Magazines, and iconic New Zealand sportswear company Canterbury International. Originally a Board Director at Yellow Pages Group, in 2008 he was asked by shareholders to step in as CEO for the purposes of leading that Company through a period of dramatic change, whilst also leading a the restructure of the Company’s $1.8 billion of debt.

“The 7 Principles of Profit”

Clarity of Purpose

As a speaker and consultant, Bruce is a highly regarded business communicator and assists organisations to maximise their profitability through what he calls “The 7 Principles of Profit”. He is one of New Zealand’s leading conference keynote speakers, a wonderful storyteller who adds humour and inspiration to his presentations.


  • Contact Associations NZ directly:
  • P.O. Box 13194
    Wellington 6440
  • PHONE 0800 70 70 11


  • Traveling From: Auckland
  • Equipment Required: Data/overhead projector, microphone